Adherence, not another tracker

Knowing
is easy.
Doing is hard.

Your doctor said change your lifestyle.
We are the support that never came.

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What is Habit AI

The follow-up
preventive care
never had.

The most common advice a doctor gives is to change your lifestyle. It is also the only treatment handed over with no support and no follow-up. People know what to do. They start. A few weeks later they stop.

Behaviour needs three things at the same moment: motivation, ability and a prompt. Every health app controls only the prompt and fires it on a clock. Habit AI reads the other two from signals the phone already collects, and speaks only when all three line up. On a hard day it asks for something smaller instead of repeating.

🧠
Behavioral Intelligence
Reads sleep, activity, heart rate trend and schedule load against your own baseline — not a population average.
⚡
Real-Time Adaptation
Adjusts what it asks for, not just when. Two minutes on a hard day still counts.
🛡
Ethical by Design
Everything runs on the device. No health data ever leaves the phone. Every prompt explains why it appeared.
3
things behaviour needs at once. Most apps control one.
0
health data points that leave the device
0
wearables required

Know
before
it happens.

Our readiness engine reads sleep, activity, heart rate trend and how full your calendar is — measured against your own baseline. It knows the difference between a day you can act and a day you cannot.

Adherence Risk⚠ Moderate
62%
RISK TODAY
Sleep Quality
High
HRV Deviation
High
Stress Level
Med
Session Skips
Med
Dropout Probability62%

Not
pressure.
Support.

When dropout risk is high, Habit AI doesn't push harder. It adapts your plan — reduces intensity, shortens duration, shifts the session to what you can actually complete today. Empathetic by design.

Empathetic Insight
You've had a tough week.
Recovery is lower than usual. You need support, not pressure. Choose what feels right today.
20 min · Optimal FlowRecommended
10 min · Micro-Pulse
30 min · Deep Stretch
"All great choices. Moving matters more than the clock."

Your
behavioral
DNA.

Habit AI builds a deep behavioral profile — mapping your focus, resilience, discipline, consistency and recovery. Not just what you do. Who you are when you do it.

Behavioral DNA
Resilience 88%
Core psychological and habit pillars
Focus Resilience Discipline Recovery Consistency Motivation
Focus
91%
Resilience
88%
Consistency
72%

Movement
feedback.
No hardware.

On-device pose estimation counts repetitions and gives simple movement cues through the phone camera alone. Always optional — anyone can mark a session done by hand, and it counts the same. Supports the programme a physiotherapist prescribed. Not a diagnosis.

REAL-TIME ANALYSIS
82/100 ↑4%
SESSION COMPLETE
Head AlignmentOptimal
Shoulder LevelSymmetric
Hip RotationSlight Tilt
Reps this set12 of 12
AI Movement Insight
"Try to keep the knee tracking over the toes on the next set."

Rest is
part of
the plan.

Habit AI monitors your physiological recovery state — sleep quality, HRV, stress and muscle recovery — to ensure every session is timed for when your body is actually ready. Never over-trained. Never burnt out.

Recovery Status
70%
RECOVERED
Sleep Quality5h 20m ●
HRV StatusGood ●
Stress LevelElevated ●
Muscle Recovery90% ●

AI that
shows its
work.

Every intervention is explained. Every recommendation is transparent. Habit AI tells you exactly why it made a decision — building trust, not dependency. Ethical by design.

AI Confidence Score
88%
HIGH PRECISION
⚠️
Heavy week
Short sleep three nights running and a full calendar.
🌙
Late night session
Device activity until 1:45 AM. Sleep –2.5 hrs from baseline.
💓
Low HRV Recovery
Morning score 42/100. High intensity would likely result in overreaching.
Apply Adapted Plan →
Business model

The budget
already exists.

WHO PAYS
B2B2C
Occupational health providers, employers and health plans. Never the consumer.
WHY THEY BUY
Funded
They already pay for prevention and cannot show it changed anything. The budget exists. The evidence does not.
WHY IT SCALES
Few buyers
A handful of providers reach most of the working population. One relationship reaches thousands of employees.
The Team

Three founders.
Zero passengers.

01 · CEO & CO-FOUNDER
14+ Years iOS Engineering
Mobile Lead · Connected Fitness
World's largest connected fitness platform · MSc Cybersecurity
Direct access to connected fitness behavioral data at scale
Philips: cardiac emergency response + clinical ECG integration
IoT SDK architecture across Europe and Asia
02 · CTO & CO-FOUNDER
14+ Years Mobile Engineering
Senior Dev · Digital Banking
World's leading digital banking platform · M-Tech Data Science
Mobile engineering for two of SEA's largest banks
ARKit/LiDAR app — 4.8 App Store rating, millions of downloads
Swift · Kotlin · Flutter · CoreML · technical foundation of Habit AI
03 · CMO & CO-FOUNDER
20+ Years Growth & Fundraising
Founder · EdTech, Singapore
Idea to pre-Series funding · 5x valuation growth
Board member across EdTech and FinTech ventures
Startup mentor and advisor, AIC NITTE
Market experience across Asia, Africa and the US
45+
Years combined
3
Full-time founders
2
Health accelerators
Early access

Be among the first to try it

Free while we are in early access. Tell us which phone you use and we will send an invite when a build is ready for your platform.

For partners, pilot sites and investors

Let's find out
if this works.

We have a product that runs, a thesis grounded in behavioural science, and no completed pilot yet. This autumn is about changing that.

If you run preventive care, employee wellbeing or rehabilitation and would consider a twelve week pilot, we would like thirty minutes. If you invest and want to watch before you decide, that works too.

Direct contact
Krishna Kumar A.
Founder, Habit AI
krishnakumar.arumugapandian@skandxlabs.com ↗
Everything runs on the device. No health data leaves the phone — which means no new data processing agreement on your side.
Request a 30 minute introduction

Tell us what to prepare

Choose why you are getting in touch and a time that suits. Pilot enquiries get a product walkthrough; investor enquiries get the current deck ahead of the call. We reply to every request by email.